Keratin Intensive Rescue Hair Mask
- Regular price
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£26.64 - Regular price
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- Sale price
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£26.64


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Customer reflections
It is hard to get the right present for people, and this really feels personable when you can customise the design. Great concept
Gemma R.
It’s the first beauty brand that made me pause rather than scroll. It feels thoughtful, not loud. The quality is excellent, but it’s the philosophy that makes it stay in my bathroom
Esti N
I love that it references art history without being pretentious. It feels intelligent but still usable. Reminds me of the Aesop brand.
Rivka S.
I gifted a product to my sister with her name on it. It didn’t feel novelty. It felt considered and she loved it.
Priyanka C
“Body care should begin with ingredients, not hype or selling insecurities”
– Team Brand as Self
Infrequently Asked Questions (IAQs) ? ...
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The Formula 1 Driver
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The PhD in Science -
Outside In -
Your Name, Not Ours
To the beauty industry, you seem to be:
Something that needs tuning or constant improvement?
Treated like a project to optimise?
Perhaps care doesn't belong on a performance track?
To the beauty industry, you seem to need:
Jargon or laboratory theatre?
Products that were created in a laboratory and not a production facility?
Perhaps care should be about understanding?
To the beauty industry, you seem to want:
Advertising and images that have no connection to reality?
Marketing that drives sales but offers false promises?
Perhaps care should be worth the price because of what is inside it?
Your name. Your design.
Should you be you and not a brand?
Why should a label carry our name, when it could carry yours?
What do you think of this? Please let us know ...
Lean in #3 - Voices of real women
Controversial opinion?
@ericjeng
The amazing Aketch Joy Winnie again
@aketchjoywinnie
Inspiration not imitation
@bellexchristina

